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Estate agent faked demand

09/06/2023

Posted by:
AJ Williamson

A Belfast house builder has been accused of faking a queue outside an estate agent to drum up interest in the development. A PR agency sent out a press released entitled: ‘Worth the wait’ along with photos of people sleeping and waiting in a queue outside the agents. The photos have been exposed as fake when one woman in line was recognised as a model being paid by the PR company. The developer defended the stunt saying the other people were genuine potential buyers.

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